Two Sheps That Pass… has been dubbed a "nontraditional public relations/communications company" by Billboard Magazine. Most distinguished for our innovative thinking and out–of– the–box ideas, our services are tailored to every project we take on. Our creative wheels churn far beyond working hours and for every idea, there’s a strong initiative behind it, constantly leading to new paths in every campaign we facilitate.
Specializing within the music industry, our work has covered a wide range of initiatives. Some examples of successes include placement of our client’s music as the theme song to the first season of NBC's The Biggest Loser; editorial features on/in AOL, MSN, The New York Times, The Huffington Post, Billboard, CMJ, among others; creating interview opportunities on NPR, PRI, NY1, BetterTV, FOX News, and countless regional radio and TV outlets; securing “New and Noteworthy” features on iTunes, Napster, and Amazon genre pages; conceiving a co–branded partnership with Bally Total Fitness for a dance compilation; aligning a client’s tour with Intercontinental Hotel Group’s boutique chain Hotel Indigo; developing charitable music download campaigns for the Food Bank for NYC and Susan G. Komen for the Cure; having clients’ works displayed in museums and galleries; and developing and marketing an international celebrity's collectible doll line. Since our inception in 1999, our boutique firm has developed working relationships with brand managers, website editors, tastemakers, and industry gatekeepers; allowing us to pursue new and exciting opportunities for our clients and succeed in creating brand awareness through our unique campaigns.
